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Tabletop Marketing

AM
Alex Morgan

Welcome back, Alex!

Less Chaos, More Connection - Let's review your latest creative assets

3 assets pending review
🎨
0

Strategy Aligned

Creative assets this month

0

Needs Revision

Minor misalignments found

0

Pending Review

Awaiting analysis

94%

Alignment Score

Average campaign match

Recent Creative Reviews

Heart House Dallas - Instagram Post

Upper funnel awareness campaign

92% Match
2 hours ago

Patient Care Newsletter - March

Mid funnel engagement content

76% Match
5 hours ago

Wellness Workshop Flyer

Lower funnel conversion piece

88% Match
1 day ago

Landing Page - Get Started

Lower funnel conversion optimization

95% Match
2 days ago

Active Campaigns

Our How & Why

Active
Strategy alignment 89%
12 assets • 3 pending review

Patient Connection

Active
Strategy alignment 94%
8 assets • 1 pending review

Get Started Journey

Draft
Strategy alignment 72%
4 assets • 2 need revision

Quick Actions

Alignment Trends

Campaign Strategy Hub

Define your campaign goals and track creative alignment

12
Active Campaigns
89%
Avg Alignment
156
Total Assets
8
Pending Review
3
Need Revision

Our How & Why

Brand awareness & education

Active
Funnel Stage Upper Funnel
Target Audience Healthcare Leaders
Message Pillar Strategic Clarity
Strategy Alignment 92%
15 assets • Updated 2 days ago

Patient Connection

Building trust & engagement

Active
Funnel Stage Mid Funnel
Target Audience Current Patients
Message Pillar Personal Care
Strategy Alignment 94%
8 assets • Updated 5 hours ago

Get Started Journey

Conversion optimization

Draft
Funnel Stage Lower Funnel
Target Audience Prospects
Message Pillar Easy Access
Strategy Alignment 76%
4 assets • Updated 1 day ago

Community Wellness

Local outreach program

Planning
Funnel Stage Upper Funnel
Target Audience Local Community
Message Pillar Community Care
Strategy Alignment -
0 assets • Created yesterday

Specialty Services

Feature differentiation

Active
Funnel Stage Mid Funnel
Target Audience Referring Physicians
Message Pillar Clinical Excellence
Strategy Alignment 87%
11 assets • Updated 3 hours ago

Telehealth Adoption

Digital service promotion

Paused
Funnel Stage Lower Funnel
Target Audience Tech-Savvy Patients
Message Pillar Convenience
Strategy Alignment 91%
7 assets • Paused 1 week ago

Creative Review Studio

Upload and analyze your marketing assets for strategic alignment

Drag & Drop Your Creative Assets

Support for images, PDFs, and HTML files up to 10MB

Recent Asset Reviews

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Heart House Dallas - Instagram Story

Our How & Why Campaign • Upper Funnel

92% Match
Reviewed 2 hours ago
Message Alignment
Strong
Brand Attributes
Excellent
Audience Match
Perfect
KPI Support
Good

Patient Care Newsletter - March 2024

Patient Connection Campaign • Mid Funnel

78% Match
Reviewed 5 hours ago
Message Alignment
Strong
Brand Attributes
Good
Audience Match
Strong
KPI Support
Needs Work

Wellness Workshop Flyer - April

Community Wellness Campaign • Upper Funnel

88% Match
Reviewed 1 day ago
Message Alignment
Excellent
Brand Attributes
Strong
Audience Match
Strong
KPI Support
Good

Get Started Landing Page - V2

Get Started Journey Campaign • Lower Funnel

95% Match
Reviewed 2 days ago
Message Alignment
Perfect
Brand Attributes
Excellent
Audience Match
Perfect
KPI Support
Excellent

LinkedIn Thought Leadership Post

Specialty Services Campaign • Mid Funnel

64% Match
Reviewed 3 days ago
Message Alignment
Needs Work
Brand Attributes
Poor
Audience Match
Good
KPI Support
Needs Work

Strategic Analytics

Track alignment performance and identify optimization opportunities

+12%
0%

Avg Alignment Score

Across all campaigns

+8
0

Assets Reviewed

This month

-18%
2.3h

Avg Review Time

Per asset analysis

+5%
0

Active Campaigns

Being tracked

Alignment Performance Trends

Campaign Performance

Our How & Why
15 assets
92%
Patient Connection
8 assets
94%
Get Started Journey
4 assets
76%
Specialty Services
11 assets
87%
Community Wellness
6 assets
83%

Performance by Asset Type

Social Media
47 assets
88%
Email
23 assets
92%
Web Pages
18 assets
94%
Print Materials
12 assets
85%

Common Alignment Issues

Brand Voice Inconsistency

18 assets affected • Most common in social posts

18

Audience Mismatch

12 assets affected • Check targeting parameters

12

KPI Misalignment

9 assets affected • Review campaign objectives

9

Message Pillar Gap

7 assets affected • Strengthen core messaging

7

Team Management

Manage team access and track creative collaboration

8
Active Members
147
Assets Uploaded
89
Reviews Completed
92%
Team Avg Score

Team Members

AM

Alex Morgan

Marketing Director • sarah@tabletopmarketing.com

23
Uploads
94%
Avg Score
Admin
SH

Shannon Hendricks

Content Strategist • shannon@heartthouse.org

31
Uploads
91%
Avg Score
Editor
SG

Sarah Galaro

Creative Director • sarah.g@tabletopmarketing.com

18
Uploads
96%
Avg Score
Partner
MR

Marcus Rodriguez

Social Media Manager • marcus@tabletopmarketing.com

45
Uploads
87%
Avg Score
Editor
LK

Lisa Kim

Email Marketing Specialist • lisa@tabletopmarketing.com

19
Uploads
93%
Avg Score
Viewer

Recent Activity

SG

Sarah Galaro uploaded a new Instagram post for the Patient Connection campaign

2 hours ago

MR

Marcus Rodriguez received a 94% alignment score on their LinkedIn post

5 hours ago

LK

Lisa Kim completed review of the March newsletter template

1 day ago

SH

Shannon Hendricks created a new campaign strategy for Community Wellness

2 days ago

AM

Alex Morgan invited new team member to the workspace

3 days ago

Team Performance

SG
Sarah Galaro
96%
18 assets
AM
Alex Morgan
94%
23 assets
LK
Lisa Kim
93%
19 assets
SH
Shannon Hendricks
91%
31 assets
MR
Marcus Rodriguez
87%
45 assets

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